A T E L I E R A Ï C H A A B B A D I for fashion, design, research, social practice • info [at] aichaabbadi.com
W R I T I N G
A contribution to the FOCUS series, which explores Warehouse projects through the lens of guest authors. Amsterdam-based Warehouse, founded by Elisa van Joolen, Femke de Vries and Hanka van der Voet, is an open and inclusive critical fashion platform which contributes to a fashion discourse that goes beyond treating fashion as a commodity.
Gathering common motivations that unite a broad range of practitioners, Fashion from the Shadows series aims to map alternative approaches to thinking, creating, presenting and discussing fashion. It provides an overview of recent developments in the discipline in order to integrate them into a new and more inclusive fashion system that encourages discussion. Instead of being suppressed, these alternatives broaden fashion’s spectrum of activities and help to provide a more complete understanding of the spirit of the time which fashion has always sought to reflect.
Bloomsbury Fashion Central is a compendium of peer-reviewed educational resources from industry and academia for interdisciplinary research in fashion and dress. For its Fashion Video and Fashion Photography Archive curated by Editor-in-Chief Valerie Steele, Director of the Museum at FIT in New York, biographies were contributed for designers/brands Azzedine Alaïa, Jean-Paul Gaultier, Christian Lacroix, Bodymap and Comme des Garçons.
As increasing amounts of information about unethical production conditions are made public, many designers decide to change the industry through more responsible design and production decisions. Transparency in the supply chain, sustainable materials and inclusive products for a diverse public are among the top concerns. Often, these areas are only addressed at a surface level, while the issues run much deeper.
We now live in a world of overproduction and overconsumption where it is easy to feel that all has been done already. When sales objectives dictate the designs, the results are predictable and nobody is excited anymore. The motives are barely concealed, the dream fades away and the clothes are just what they are: material put into shape.
P R A C T I C E
I N F O
Through theory and practice, Aïcha Abbadi explores fashion's boundaries and reflects on the discipline itself: its narrative potential and poetry, the industry's complex social relations, its ethical and environmental shortcomings as well as its optimism, dedication and potential solutions. Interested in niche fashion practices and alternative ways of making and being in fashion, she considers these contributions to be essential for a shift in perspective that interrupts fashion's main narratives.
She is also invested in neighborhood initiatives in Berlin that create shared community spaces and foster active participation, for creative, culturally and socially diverse environments.
Current works in progress include two upcoming fashion publications and an independent design research project. Alongside these, she is currently assisting with research for a contemporary art project initiated by Schellmann Art, Munich – New York.
2019 – Deep Fashion State of Mind book release,The Publisher, Berlin (DE)
2018 – Where are we now? Authorship in Design #2, Designtransfer, Berlin (DE) MA Graduate Exhibition
2018 – Searching for the New Luxury, Musis, Arnhem (NL) Conference & Exhibition
2013-2018 –Rundgang, University of the Arts Berlin (DE) Annual Open House
2017 – At the limits of perception and cognition, Schillerpalais, Berlin (DE) Group Exhibition
2013-2017 – Annual fashion show of the University of the Arts Berlin, various locations
2016 – The End of Fashion, Massey University, Wellington (NZ) Conference & Exhibition
2015 — KANAAN Food x Fashion x Music Fusion, Willner Brauerei, Berlin (DE) Intercultural/Interdisciplinary Event
2018 – MA Design (Interdisciplinary), University of the Arts Berlin
2016 – BA Design (Fashion), University of the Arts Berlin